The Power of One Triumphs Again

On the evening of January 18 the Best.net Awards was organized by Kreatív.hu, the leading magazine of the Hungarian advertising sector. A total of 113 works were entered into the last – and best? – creative competition of 2021, with Publicis Groupe Hungary making its mark on no less than 7 shortlists.

The jury, composed of veteran industry professionals, including our very own Vilmos Farkas and Péter Juhász, settled on the final ranking during a marathon-length meeting, the results of which were shared with the curious creative crowd, alongside a choice selection of cooling cocktails.

Publicis Groupe Hungary turned a whooping 6 of its 7 nominations into wins, earning our agency:

• A silver prize in the Web contents // Microsite category for the Samsung campaign ‘Parallel Programs’
• A silver prize in the One-off video appearances, advertising category for the Hungarian Red Cross campaign ‘Your blood can go far’
• A bronze prize in the Brand builder digital services category for the Hungarian Telekom campaign ‘Children’s Day’
• A gold prize in the CSR, TCR category for the Háttér Society campaign ‘Family is family’
• The LG Award for the Hungarian Red Cross campaign ‘Your blood can go far’
• And the Grand Prix Best.net 2021 Best Solution Award for the Háttér Society campaign ‘Family is family’

Huge kudos to everyone involved in the projects, and here’s to many more wins in 2022!