Publicis Groupe Hungary

We make it right
We make it work
We make it magic

We are Publicis Groupe Hungary

Our manifesto

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About

Founded in 1926, Publicis Groupe is the 3rd largest communications group in the world, thanks to the powerful blend of creativity and technology flowing in our veins. In our Budapest office, more than 200 professionals help clients find solutions for their business problems in markets across the globe.

We are 5 disciplines under one roof

Client needs always come first. Our modular set up allows our clients to create their own blend of our services. Our expertise areas are all seamlessly connected, so the more areas we are involved in, the bigger the growth potential is going to be.

Creative

Dynamic, diverse and disruptive creativity rooted in real insights and bespoke strategies. Ideas that make people think, feel and act.

Media

Data based, scaled smart media solutions with budget optimization to make the most of your possibilities and one goal in mind: To deliver the right message at the right place and at the right time.

E-commerce

Platform neutral tools and ideas that make products stand out from the crowd and performance based solutions for when it matters the most – making the sale.

Content

Personalized, effective and flexible. We create diverse content that relies on data to deliver relevant messages based on people’s interests and motivations, so that potential customers will feel a personal connection.

Production

Fully equipped, state-of-the-art studio for both small and large scale productions, with a proven track record of global level asset creation. What sets us apart from other competitors is that our ideas happen at the same place where our productions are made.

News

1 July • News

Hipnózis: bringing home the awards

It’s been a busy awards season, and while we wait for the results from the Arany Penge awards, we’re excited to announce that we picked up 11 awards from Hipnózis, Hungary’s other largest marketing awards. Publicis Groupe also took home the “Best Work of the Year” for our campaign for Coca-Cola’s “You are the gift.” Let’s dive into the awards we got a bit more!

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28 June • News

Are you ready to meet PAT?

We got the chance to bring PAT, Heidelberg’s latest artificial intelligence software, to life in a series of campaigns. Our mission was to give PAT a unique, friendly, and relatable voice, kind of like a colleague, only digital. Read on for a sneak peek on how we introduced Heidelberg’s artificially intelligent colleague to the world.

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23 March • News

One Office, One Team

After spending almost a decade at and in the immediate vicinity of Montevideo utca, the agencies of Publicis Groupe Hungary are finally brought under one roof, inside a beautiful, turn-of-the-century building no less! Located under Irányi utca 17 and complete with a marvelous ballroom, this inner city palace was originally built for the Sas és Körház joint stock company, only to be turned into an infamous brothel in the 1940s. Today, our new headquarters is a testament to the Groupe’s belief in the Power of One, serving as a home for all of our integrated teams, in addition to our very own on-site production studio.

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Brands

A connected company for a connected world. Learn more about our integrated brands.

Leo Burnett

Leo Burnett

In 1935 Leo Burnett opened the doors to his agency with the belief that “what helps people helps business”.

This belief hasn’t changed even after almost 100 years.

By means of data- and technology based ideas, we help our purpose-driven clients take their business to the next level.

Publicis

Publicis

Creating leading strategies and powerful ideas that allow our clients’ brands to become unique, irreplaceable, in control and ahead is our purpose.

In our Budapest office, we all share a common ambition: To help our clients and their brands to be and remain the leaders they want to be, to Lead The Change.

Saatchi & Saatchi

Saatchi & Saatchi

Since 1970 our philosophy is “Nothing is Impossible”. This spirit remains fundamental to our approach and nothing describes it better that our Budapest office became Publicis Groupe’s global Digital Content Center of Excellence.

We are responsible for digital content planning and asset creation in 67 countries.

Starcom

Starcom

We create experiences people love and actions brands need.

When we combine our deep understanding of people with our unmatched expertise in media, magic happens: experiences get invited in, not filtered out.

Performics

Performics

Performics is a performance pioneer, with a focus on performance marketing that has moved from a specialty service to the strategic center for brands. We’re connecting marketing investment to consumer intent, redefining performance by using data, consumer intent signals, technology, media and content in novel ways.

Zenith

Zenith

We blend data, technology and brilliant specialists to scout out new opportunities, solve complex challenges and grow our clients’ business.

Everything we do is about delivering profitable top-line growth for our clients.